I Got It @Walmart

As Walmart Style’s content creative director, I defined and refined numerous beauty, fashion, and home stories during one of the most perception-changing times for the brand. I’ve highlighted these 15-second social videos and related site modules for fashion, showcasing how whimsical social trends, combined with clear, relatable consumer insights, drive big impact in small blocks of time and space—especially when products are the main character. The result? New and discerning customers trusted Walmart for their fashion and lifestyle purchases.

Role: Content Creative Director